How to Use User Research to Optimize App Store Presence (ASO Edition)
An actionable framework for enhancing customer retention through personalization, multichannel engagement, and continuous optimization.
ASO Monthly #108: Major Play Store and Console updates, Trending Searches, Accessibility Labels, WWDC25, AI Q&A on listings, and more!
Latest ASO updates in May 2025 — Major updates from Google I/O, Accessibility labels, WWDC25, AI Q&A on listings, and more!
ASO Monthly #107: New Play Console Metrics, Custom Audiences for Promotional Content, Apple Ads Rebrand, and More!
Latest ASO updates in April 2025 — New Play Console Metrics, Custom Audiences for Promotional Content, Apple Ads Rebrand, and More!
ASO Monthly #106: Apps With Widgets Now Easier To Discover, Gemini Answers in Play Store, Mobile Games on PC by Default, and Apple Leans Into AI-Powered Reviews
Latest ASO updates in March 2025 — Apps With Widgets Now Easier To Discover, Gemini Answers in Play Store, Mobile Games on PC by Default, and Apple…
ASO Monthly #105: New In-App Events UI, Apple Removing Apps Without Verification, Google Making Collections Easily Accessible, Reverted Store Listing UI Changes, Apple’s Invites App, and More!
Latest ASO updates in March 2025 — from a new In-App Events UI, Apple’s new “Invites” app and EU compliance changes to Google Play UI tests and tool…
Automating ASO: Building a No-Code Keyword Research System with AI
Learn how to automate ASO keyword research with AI & no-code tools to collect and prioritize high-impact keywords for better app rankings.
ASO Monthly #104: Apple Enforcing Trader Status, Epic Games Store, Featuring Slots Disappearing, New Badge For VPN Apps, New Google Play UI and More!
Learn about Apple’s trader verification, Epic Games’ alternative app store expansion, Google Play’s revamped UI, and new VPN verification……
ASO Monthly #103: New ASA Countries, Trending Searches, Most Downloaded Apps, 2024 App Store Awards, Google’s Next Phase for 2025, and More!
New Apple Search Ads markets, trending searches, top apps of 2024, and Google Play’s 2025 updates.
ASO Monthly #102: App Store for Games, Google Play Updates, Store Listing Videos, Featuring Nominations, App Store Award Finalists, and More!
From Google Play updates and Apple's dedicated gaming app to App Store Award finalists and culturalization tips, explore November's top trends and…
ASO Monthly #101: CPP Deeplinks, Play Store UI Changes, App Store Outage, Continue Playing Games, Apple Intelligence, Reviews Summary, and More!
CPP Deeplinks, Play Store UI Changes, App Store Outage, Continue Playing Games, Apple Intelligence, Reviews Summary, and More!