blayer in-app messages

Why you need B.Layer, the free Braze extension designed to supercharge your app’s lifecycle marketing

The freemium version of B.Layer offers unlimited usage, two templates for standard modal in-app messages, plenty of custom fonts, and…

My First Month at Phiture

After taking on the role at the beginning of June, I thought it would be a good practice to offer an insight into what it’s been like settling in and learning the ropes at one of the leading mobile…

powerful notifications

The Rich Future of Push Notifications: How Advanced Push Notification Features Are Changing the Game

Push notifications have come a long way since the first one popped up back in 2009. No longer limited to plain text messages, push has become a powerful tool for rich, interactive customer…

Blayer Multiscreen In-App Messages: How Our Braze Extension Can Further Increase CRM Conversion Rates

Ever gotten a push-notification and, a few clicks or swipes later answering your preferences, found yourself returning to an app…

AGS Virtual Summit Berlin 2020: Andy’s 10-minute session on Master Mobile App Retention

The third AGS Summit in Berlin returned last month and was virtually followed by over 500 people despite the Covid-19 crisis. The…

Forging your own Path at Phiture

Taking that leap from university to beginning a career can be a daunting prospect. After all those years of studying what happens…

Provisional Push: What is it and how will it impact your addressable audience?

Staying abreast of OS updates, particularly around key messaging channels such as push, is key to building an effective mobile…

The Who, What, and Why of Phiture’s Monthly Learning Day

With an ever-growing team across more than 20 nationalities, now more than ever, Phiture is looking to the future and encouraging…

An in-app message tool to boost your CRM conversion rates

Phiture is introducing Blayer, an in-app message studio that allows anyone to create custom in-app messages without any coding…