App Store iOS 26 updates: The changes that matter for ASO
Slide-by-slide guide to iOS 26 App Store updates: Apple Games, Liquid Glass icons, and public tags—what changed, where it appears, and…
B.Layer In-App Studio: Use Advanced In-App Messaging to Deliver Better User Experiences and Drive Conversions
Phiture’s B.Layer In-App Studio empowers teams to build modals, flows, and surveys without code. Deliver personalized experiences that drive engagement, conversions, and retention.
WWDC25: Phiture’s Take on What App Marketers Need to Know
Apple announced key updates for app marketers at WWDC25 — from keywords for Custom Product Pages to a new Liquid Glass design language.
Why You Need B.Layer, the Free Braze Extension Designed to Supercharge Your App’s Lifecycle Marketing
The freemium version of B.Layer offers unlimited usage, two templates for standard modal in-app messages, plenty of custom fonts,…
My First Month at Phiture
After taking on the role at the beginning of June, I thought it would be a good practice to offer an insight into what it’s been…
The Rich Future of Push Notifications: How Advanced Push Notification Features Are Changing the Game
Push notifications have come a long way since the first one popped up back in 2009. No longer limited to plain text messages,…
Blayer Multiscreen In-App Messages: How Our Braze Extension Can Further Increase CRM Conversion Rates
Ever gotten a push-notification and, a few clicks or swipes later answering your preferences, found yourself returning to an app…
AGS Virtual Summit Berlin 2020: Andy’s 10-minute session on Master Mobile App Retention
The third AGS Summit in Berlin returned last month and was virtually followed by over 500 people despite the Covid-19 crisis. The…
Forging your own Path at Phiture
Taking that leap from university to beginning a career can be a daunting prospect. After all those years of studying what happens…
