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WWDC25 Highlights

WWDC25: Phiture’s Take on What App Marketers Need to Know

Apple announced key updates for app marketers at WWDC25 — from keywords for Custom Product Pages to a new Liquid Glass design language.

Phiture Acquires ASO Giraffe and Relaunches the ASO Tool as Replika

Phiture has acquired ASO Giraffe, now re-launched as Replika. This powerful ASO tool is an app stores test environment, for…

Standing Out from the Competition: In Conversation with Agatha Bejan and Wolfgang Peters

In this interview, Agatha Bejan, Director of CRM and Retention, and Wolfgang Peters, Director of Acquisition discuss their…

In Conversation: Women at Phiture

Four Phiturians speak about the current state of women’s rights and discuss what true gender equality in the workplace looks…

Phiture Academy and the Future of Learning

In this article we will outline some of the key benefits e-learning can offer organizations inside and outside the mobile growth…

Phiture Academy: Why We Launched Our Own E-learning Platform

Phiture Academy is now open and welcoming its first learners. The first course is ‘ASO for beginners’ and features Andy Carvell,…

International Women’s Day Series: Phiture Women Making an Impact (Part 3)

In the third part of our series, four Phiturians tackle some of the complex issues that women currently face – both in the…