Top 6 Mistakes To Avoid When Doing PR For Your Mobile Startup
This is a guest post by Stephanie Ng. Stephanie is a tech PR pro and…
200 A/B Tests Later: How We Learned To Create Paid Content That Sells
It isn’t easy to write, it’s even harder to do it for your brand. Here are 5…
User Research From a Product Perspective
Getting into the minds of your users is one of the most challenging tasks for a…
How to Make Influencer Marketing a Crucial Part of Your App’s Growth Strategy
This is a guest post by Jon Howard, Head of PR/Influencer Relations at…
Don’t Let GDPR Kill Your Marketing Automation
Some practical guidance for US-based apps on approaching email and mobile…