User Research From a Product Perspective
Getting into the minds of your users is one of the most challenging tasks for a…
How to Make Influencer Marketing a Crucial Part of Your App’s Growth Strategy
This is a guest post by Jon Howard, Head of PR/Influencer Relations at…
Don’t Let GDPR Kill Your Marketing Automation
Some practical guidance for US-based apps on approaching email and mobile…
Lessons Learned From Analyzing 150 Top Converting Ads
Note from Andy Carvell, Editor of Mobile Growth Stack: We don’t cover UA topics…
How to Grow Your App Through Content Marketing
Most apps rely on Facebook and Google for growth. In recent years, content…
Calculating Churn Rate for Your Mobile App & Retaining Valuable Customers
This is a guest post by Jakub Chour, Mobile Marketer & Marketing…