Provisional Push: What is it and how will it impact your addressable audience?
Staying abreast of OS updates, particularly around key messaging channels such as push, is key to building an effective mobile growth and engagement…
The Who, What, and Why of Phiture’s Monthly Learning Day
With an ever-growing team across more than 20 nationalities, now more than ever, Phiture is looking to the future and encouraging employees to think…
An in-app message tool to boost your CRM conversion rates
Phiture is introducing Blayer, an in-app message studio that allows anyone to create custom in-app messages without any coding required. Create…
Winter blue sky thinking: Phiture’s offsite
Every year the team at Phiture likes to decamp to a different location to take stock of the achievements of the previous year and spend more time…
A Round Table with Phiture’s Climate Team
We joined Leaders for Climate Action, a collective of hundreds of different German companies all working towards becoming more sustainable, and…
Apple Search Ads Explained: A Day in the Life of ASA Lead Andrea Raggi
Ever wished you could market directly to those searching for exactly what you’re offering? Apple Search Ads (ASA) is a way of doing just that for…
Boosting User Engagement with In-App Messages
In-app messages are a black box for many of us. They are also a powerful channel to increase retention lifecycle metrics. In my article, you will…
An Evening with Mobile Movers and Shakers
Tuesday 22ⁿ ͩ October saw a diverse mix of professionals gather together at Mindspace, Berlin to learn with and from some of the sharpest minds in…