A Glimpse into the Future of Mobile Growth: Welcome to Phiture’s AI Labs
Explore Phiture's AI Labs: Shaping the Future of Mobile Growth with AI. Discover AI-driven solutions and stay updated on our progress for growth.
Introducing the ASO Stack
The App Store Optimization (ASO) Stack is a framework designed to help marketers develop and evolve a strategy for improving app visibility in the app stores and increasing the conversion rate.
Apple Silently Launched Creative Testing in App Store Search Ads
Mobile marketers and developers can as of now test different Apple Search Ads assets in the App Store.
How Do Users Search for Apps in the App Store?
This blog post explores what users search for in app stores besides brand keywords, analyzing data from trending searches and autocomplete.
The ASO Book Is Here
After months of work, countless hours of research, writing, rewriting because of iOS 11, editing, reviewing, we’re finally ready to release our book Advanced App Store Optimization to the public.
ASO Stack-Slack Group
Detroit-based Incipia and Berlin-based Phiture (co-creators of the App Store Optimization Stack framework) invite you to join a rapidly growing community of app store optimization marketers to exchange the latest tips, tricks, and techniques via the new ASO Stack Slack channel.
App Store Optimization After the WWDC Presentation of iOS 11
The all-new App Store that’s going to be release in Fall 2017, will have a major impact on app discovery.
The ASO Stack Keynote
In this 40-minute talk I presented the ASO stack framework, a cheat-sheet that can be used by ASO marketers. Feedback is very welcome.
ASO Update
In case you missed it, we also published the App Store Optimization Stack: our framework for everything related to ASO from increasing visibility, to increasing conversion and all the ASO tools that help you do your job.
The App Store Optimization Stack [1/4]
To help people interested in ASO to get a better grip on what App Store Optimization (ASO) is and how to be successful at it, myself (Phiture — Berlin, DE) and Gabe Kwakyi (Incipia — Detroit, US) have partnered to write a complete guide to ASO. The eBook was launched in September 2017.