ASO Monthly #51 July 2020: New Categories Design in Google Play, Apple Store’s Move in China, Upcoming Features & Updates, and More!

In this ASO Monthly series, the Phiture team reflects on the previous month and…

by Peiyi Lin & Julia Buzzi

Make Your Apple Search Ads Campaigns Profitable: How to Optimize Your Cost-Per-Click Bids and Generate Valuable Users

by Jorieke Van Den Broek

How to Build Your App’s Brand on the App Stores

by Katsiaryna Covaci & Anton Tatarynovich

App Store and Play Store Guidelines: A Bite-Sized Guide to the Do's and Don'ts for ASO Practitioners

by Parv Bhargava

Are Discovery Campaigns Indispensable to Your ASA Strategy? an Impact Analysis

by Chandricka Sharma

ASO Monthly #50 June 2020: Apple WWDC, New Beta Google Play Console, upcoming features & updates, and more!

In this ASO Monthly series, the Phiture team reflects on the previous month and…

by Peiyi Lin

The New Google Console (Beta): New Acquisition Report & Insights to Keep Your App Quality

by Adzsa Hatano

ASO Monthly #49 May 2020: New experiments on Google Play Store, more features to Google UAC, TikTok backlash and more!

The ASO Conference official recap is live! For those who couldn’t attend, read…

by Bárbara Souza

The Official App Store Optimization Conference 2020 Online Recap

by Ajla Karic

The ASA Stack: A strategic framework to develop and master Apple Search Ads

Andrea works as Performance Marketing Lead at the Mobile Growth Consultancy…

by Andrea Raggi