Behind every success, there are multiple mistakes. In the podcast series Mobile Growth Nightmares, hosted by Gessica Bicego (Blinkist) and Andy Carvell (Phiture), we talk about failures, missed opportunities, embarrassing blunders, and the lessons learned from them.
The latest episode of Mobile Growth Nightmares, a Halloween Special, features Lucas Fedrizzi. He is currently Head of Sales & Expansion at Infleux.co, the influencer platform which connects brands and influencers.
In the 10th episode of MGN, Lucas talks about a nightmare in which he acquired a sketchy-looking email list from a 3rd party provider. Lucas also shares a horror story from the very early days at Infleux.co when he was so keen to close the first deal that he made the classic sales guy’s mistake.
In the spooky Brilliant or Bullshit section, the hosts and Lucas discuss the Influencer Fraudnomics Summit and in particular, Brett Garfinkel, Co-founder and Co-CEO of Sylo’s, comment there: “Regulation should begin now because the capabilities to update best practices are available to do so. My question back to all brand marketers out there is: what are we waiting for?”
A book recommended by Lucas to learn the greatest sales tactics: Predictable Revenue by Aaron Ross and Marylou Tyler.
Tune in to the Halloween special on SoundCloud:
Tune in to the Halloween special on Spotify:
Tune in to the Halloween special on iTunes here
