Mobile Growth

Phiture's Retention and Engagement Experiment Card

Get an Experiment Card

We’re happy to offer Phiture’s card for recording campaign experiment results as a free downloadable template. Using a template allows your experiments to become more visual and conclusive, and creates an easy way for other teams to dive into what you've been working on. This step also enables your own team members to assess the outcome of your hypothesis, your actual results, and your ultimate learnings—not to mention the impact of the whole experiment.   Phiture's Retention and Engagement Experiment Card enables you to track your campaign experiments under the following headings:- Hypothesis and Description- Status, Variant/Control Split and RRFC score- Results and uplift over control %- Observations and Learnings- Next Steps You can read more about Phiture’s A/B Testing Framework



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