The Advanced App Store Optimization Book 2018 Edition is Now Available in Print

by Gabe Kwakyi

ASO Monthly #28 August 2018: New Acquisition Insights on Google Play Console, Upcoming Apple Special Event

… nearly 40% of Submissions to App Store being rejected! In the ASO…

by Maggie Ngai

ASO Monthly #27 July 2018: Google Play Bugs, iOS 12 News & More

In the ASO Monthly-series, we reflect on the previous month and shed a light…

by Aude Boscher

ASO Monthly #26 June 2018: Google Play Algorithm Change, Search Ads Attribution API Broken

… #WWDC2018 updates Oksana is an ASO expert at ASO Agency Phiture, the authors…

by Oksana Iarosevych

ASO Monthly #25 May 2018: App Store Creative Testing, Google I/O 2018 impact

… GDPR, downloads from Browse on the App Store etc. In the ASO Monthly-series…

by Oksana Iarosevych

Apple Silently Launched Creative Testing in App Store Search Ads

Mobile marketers and developers can as of now test different Apple Search Ads…

by Moritz Daan

ASO Monthly #24 April 2018: New Play Store Design in Detail, Web Apps for iOS…

… Apple’s new attribution SDK by Oksana Iarosevych

ASO Monthly #23 March 2018: New Features — Redesigned Play Store Listings, App Video Trailers, Google Play Instant…

… App Store CVR benchmarks by Mantvydas Lisauskas

ASO Monthly #22 February 2018: New Play Store Beta Search Interface, Keyword Dances Happening…

… and Apple restricts emoji use by Oksana Iarosevych

ASO in iOS 11: A Detailed Analysis of What REALLY Works

by Jiri Chochlik