Unlocking the data behind the iOS Rating Prompt
There’s no arguing that the Apple Rating Prompt delivers amazing results. According to an analysis done by Apptentive, apps that implemented the rating prompt saw their daily rating count increased by 32x with 90% of apps also showing a 20% increase in average star rating. The catch? It’s a black box of user engagement, with the only trackable data being your output metric of ratings & reviews.