Mobile Strategy Consulting
The publication of the Mobile Growth Stack by Andy Carvell defined the field of mobile growth marketing, and, through continuous updating, remains industry-leading. From this foundation, we use quantitative modeling to build holistic growth strategies that pinpoint the initiatives that will drive impact for your business.
Monetization Strategy: Optimize Revenue
We create or optimize existing holistic product monetization strategies that increase Average Revenue per User and Customer Lifetime Value. We offer deep industry knowledge of improving or combining monetization models, from subscriptions or in-app purchases, to e-commerce and advertising, and lead or support your user research, testing, analytics, and reporting.
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Trusted by global brands
“Working together with Phiture brought us up to speed on mobile growth. Phiture not only provided actionable insights with immediate effect but also heavily influenced our product strategy for future growth.”
Max Müller – Managing Director
Growth Marketing
Case Studies
Blinkist
How we scaled Apple Search Ads traffic while driving down customer acquisition costs for InvoiceSimple
Growth Resources
What Is The Mobile Growth Stack?
The Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio.
The stack can be applied at any stage during a product’s lifecycle and to many different business and financing models, although some layers and elements of the stack will be more relevant at different stages of the business.
Blog
The latest from our blogs
How to Use Mobile Marketing Insights to Successfully Launch Mobile Games
Discover the key to a successful mobile game launch. Learn how collaboration between marketing teams and game developers, along with marketability testing stages, can optimize your game's reach and stand out in the crowded marketplace.
Refining Your Paid User Acquisition Strategy: Channel Considerations and Checklist
With the landscape of potential user acquisition (UA) channels changing all the time, here we share our learnings and offer insight into how to improve the decision-making process.
What Is The Mobile Growth Stack?
The Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio.
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Technology Partners
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