Data Science, Machine Learning & Insights
Advanced analytics and Machine Learning for comprehensive marketing optimization
User Journey & Churn Analysis
We’ll conduct in-depth analysis on user journeys and churn with your product, assessing key metrics such as the likelihood to auto-renew or the propensity to churn. These data-driven insights deliver adjustments to your retention strategies that drive growth.
Sentiment & Competitive Analysis
By combining sentiment analysis with competitor detection and analysis, we deliver a 360-degree view of your marketplace presence. This thorough analysis is designed to give a solid foundation for new growth strategies that take into account consumer sentiment and the wider competitive landscape.
Media Mix Modeling & Campaign Optimization
Leverage Machine Learning for Media Mix Modelling and campaign optimization. Achieve the optimal CPA and allocate resources smartly across multiple marketing channels.
Creative & Strategic Experimentation
From tagging creative experiments with Machine Learning to anomaly detection, we use advanced algorithms to improve hypotheses and experiment roadmaps. We’ll enable you to make data-backed decisions for growth marketing and campaign initiatives.
“Phiture drove big improvements to performance which included a dramatic 32% year-over-year decrease in cost per install and a 61% year-over-year decrease in cost per second post. Additionally, Phiture nearly tripled the number of Apple’s App Store targets in the process testing over 12,500 keywords.”
Once Upon
Data, Tech & AI
Case Studies
Headspace
How Systematic ASO Helped Headspace Bring Meditation and Mindfulness to Over 6 Million Users
Invoice Simple
How we scaled Apple Search Ads traffic while driving down customer acquisition costs for InvoiceSimple
Growth Resources
Introducing Phiture’s ChatGPT ASO plugin
This new plugin was an experiment from our AI Labs Hackathon, and facilitates access to essential ASO information like keyword search popularity for iOS, can estimate impressions, as well as gather actionable insights for growth strategies.
Find out more about how this plugin can help your ASO efforts with our step by step guide.
Blog
The latest from the ASO Stack
Introducing Phiture’s ChatGPT Plugin for ASO: An Experiment from Our AI Labs Hackathon
Introducing Phiture's AI Labs' ChatGPT plugin. Access vital ASO data - iOS keyword popularity, impressions, and more with the use of this plugin.
How to Deploy Liquid Code for a Highly Personalized CRM Strategy
Discover the power of Liquid, the versatile templating language behind personalized user experiences. Learn why incorporating Liquid into your CRM strategy can enhance customer engagement.
The Organic Growth Impact Measurement Tool for Mobile Growth Marketers
Phiture's Organic Growth Impact Measurement Tool uses the student’s t-test to gain insights into the impact on organic growth your marketing efforts might have, using the variation in downloads between weekends or weekdays as a jumping off point.