iOS External Payments Ruling: A New Path to Higher Margins?

What happened? A landmark U.S. court ruling has changed how…

by Andy Carvell

How we fine-tuned PressPlay's AI models for consistent visual assets

Intro PressPlay by Phiture automates the creation, deployment and analysis of…

by Mike Taylor

Relevant Updates from Apple's WWDC 2024 — and what they mean for App Marketers

Apple, holding significant market share, sets industry standards with its…

by Tim Bremer

Phiture Briefing on Apple's response to the EU Digital Markets Act (DMA)

First prepared by the Phiture team for clients and partners, we’re now…

by Andy Carvell

Mobile Marketing in 2024: Phiture's Predictions

by Arthur Kolayan

A Glimpse into the Future of Mobile Growth: Welcome to Phiture’s AI Labs

by Moritz Daan

How to Create a Sub-Brand: the Design of Phiture Academy

by Justyna Pietryga, Csilla Ódor, Tomasz Siniakiewicz

Earth Day at Phiture: How Our Climate Team Inspires Change

by Géraldine de Carné-Carnavalet

International Mother Language Day 2023 at Phiture

by Sarah Tilley

What does an economic slowdown mean for mobile growth? Actionable tips for apps in a recession

by Andy Carvell and Diogo Castro