How to Combine SEO & ASO Techniques to Supercharge Your Keyword Research
If everyone is doing mobile keyword research the same way (same tools, techniques, tactics), we’ll end up with the same focus keywords for ASO.
Why Focusing Too Much on Acquisition Will Kill Your Mobile Startup
I am a big fan of AARRR. But it has one major issue: it focuses on Acquisition instead of Retention. And that could destroy your mobile startup.
Implementing the Mobile Growth Stack at a Tech Startup: Shapr3D Case Study
At Shapr3D, we’re creating the world’s first mobile CAD designed specifically for iPad Pro. When Shapr3D released the first promo video, it reached 4.5M views in just a few weeks. The video went viral. The app was still buggy, had many issues, but the hype and demand seemed to be there.