iOS 15: Our Flywheel Approach to Screenshots
iOS 15 was finally released this week, and Apple’s new operating system update will bring big changes for product page optimization (PPO), allowing marketers to A/B test the visual elements of their product page – namely icons, screenshots and app previews. These new features will be out later this year, meaning it's important to know how to use them best now.
September 23, 2021
ASO for the Huawei AppGallery: Discoverability
In this article, we’ll fill you in on everything you need to know about the feature categories on the Huawei AppGallery so you can start to develop a game plan for making your app more discoverable.
December 17, 2019
ASO Monthly #41 September 2019: iOS 13 Release, New Play Store In-App Review Prompt Preview, and Google Play Pass
This update was written by Skylar Grabecz, an ASO Consultant at Phiture.
October 2, 2019