# The Mobile Growth Stack Tech Layer: 50+ Tools & SDKs for Mobile Marketers - Link: https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/ - Published: 2018-06-12T12:52:59+01:00 - Author: Andy Carvell ⌊The Mobile Growth Stack Tech Layer- 50+ Tools & SDKs for Mobile Marketers ⌉⌊The Mobile Growth Stack Tech Layer- 50+ Tools & SDKs for Mobile Marketers ⌉ _To provide orientation on tools within the ‘Tech Layer’ of the [Mobile Growth Stack](https://mobilegrowthstack.com/the-mobile-growth-stack-2017-edition-7fbac938420d), we’ve listed some of the best-known ones here, in alphabetical order._ _**Please note:** This is not a comprehensive directory, there will likely be omissions— if you spot any, or miss your favorite tool, let us know in the comments._ _Similarly, if you feel your tool is mis-classified, please let us know: the boundaries blur between many of these solutions and we will be happy to update the list to increase accuracy._ _Also, some tools can be used for multiple purposes (e.g. marketing automation and A/B testing) and thus appear several times. We aim to keep this page as a live catalog, so expect updates over time._ # ⌊Deep Linking⌉⌊Deep Linking⌉ Table of Contents * [Deep Linking](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/#deep_linking) * [A/B Testing Frameworks](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/#ab_testing_frameworks) * [Marketing Automation Platforms](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/#marketing_automation_platforms) * [Mobile Analytics](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/#mobile_analytics) * [Attribution (Mobile Measurement Platforms)](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/#attribution_mobile_measurement_platforms) ## **Deep Linking** * **Yozio**** [https://yozio.com](http://yozio.com/) * **Firebase Dynamic Links**** [https://firebase.google.com/docs/dynamic-links](https://firebase.google.com/docs/dynamic-links/) * **MobileDeepLinking.org**** [http://mobiledeeplinking.org](http://mobiledeeplinking.org/) * **Branch**** [https://branch.io](https://branch.io/) # ⌊A/B Test Framework⌉⌊A/B Test Framework⌉ ## **A/B Testing Frameworks** * **Apptimize**** [https://apptimize.com](https://apptimize.com/) * **Google Play Store Listing Experiments **[https://developer.android.com/distribute/best-practices/grow/store-listing-experiments](https://developer.android.com/distribute/best-practices/grow/store-listing-experiments) * **Iterable**** [https://iterable.com](https://iterable.com/) * **Leanplum**** [https://www.leanplum.com](https://www.leanplum.com/) * **Lookback**** [https://lookback.io](https://lookback.io/) * **Optimizely**** [https://www.optimizely.com](https://www.optimizely.com/) * **Raisemetrics**** [https://raisemetrics.com](https://raisemetrics.com/) * **Splitmetrics**** [https://splitmetrics.com](https://splitmetrics.com/) * **StoreMaven**** [https://www.storemaven.com](https://www.storemaven.com/) * **Taplytics**** [https://taplytics.com](https://taplytics.com/) * **Testflight **(test multiple builds simultaneously) [https://developer.apple.com/testflight](https://developer.apple.com/testflight/) * **Testnest.co**** [https://www.testnest.co](https://www.testnest.co/) * **Swrve** (also does marketing automation and analytics) [https://www.swrve.com](https://www.swrve.com/) # ⌊Marketing Automation SDKs⌉⌊Marketing Automation SDKs⌉ ## **Marketing Automation Platforms** * **Adobe Marketing Cloud**** [https://www.adobe.com/marketing-cloud.html](https://www.adobe.com/marketing-cloud.html) * **Apptentive **(In-app messages & review prompts) [https://www.apptentive.com](https://www.apptentive.com/) * **Braze**** [https://www.braze.com](https://www.braze.com/) * **CleverTap**** [https://clevertap.com](https://clevertap.com/) * **Eloqua (acquired by Oracle)**** [https://www.oracle.com/marketingcloud/products/marketing-automation/index.html](https://www.oracle.com/marketingcloud/products/marketing-automation/index.html) * **Emarsys**** [https://www.emarsys.com](https://www.emarsys.com/en/) * **Kahuna**** [https://www.kahuna.com](https://www.kahuna.com/) * **Leanplum** (also does A/B test and analytics) [https://www.leanplum.com](https://www.leanplum.com/) * **Localytics**** [https://www.localytics.com](https://www.localytics.com/) * **Marketo**** [http://developers.marketo.com/mobile](http://developers.marketo.com/mobile/) * **OneSignal**** [https://onesignal.com](https://onesignal.com/) * **Oracle Responsys **[https://www.oracle.com/marketingcloud/products/cross-channel-orchestration/index.html](https://www.oracle.com/marketingcloud/products/cross-channel-orchestration/index.html) * **Outbound.io **(acquired by Zendesk) [https://www.zendesk.com/connect](https://www.zendesk.com/connect/) * **Salesforce**** [https://www.salesforce.com/products/marketing-cloud/mobile-marketin](https://www.salesforce.com/products/marketing-cloud/mobile-marketing/) g * **Swrve**** [https://www.swrve.com](https://www.swrve.com/) * **Urban Airship**** [https://www.urbanairship.com](https://www.urbanairship.com/) # ⌊Analytics SDKs⌉⌊Analytics SDKs⌉ ## **Mobile Analytics** * **Amplitude**** [https://amplitude.com](https://amplitude.com/) * **CleverTap**** [https://clevertap.com](https://clevertap.com/) * **Countly**** [https://count.ly](https://count.ly/) * **Facebook Analytics**** [https://analytics.facebook.com](https://analytics.facebook.com/) * **Fabric**** [https://fabric.io](https://fabric.io/) * **Firebase Analytics**** [https://firebase.google.com](https://firebase.google.com/) * **Flurry (acquired by Yahoo)**** [https://developer.yahoo.com/flurry](https://developer.yahoo.com/flurry/) * **Google Play Developer Console **[https://developer.android.com/distribute/console/index.html](https://developer.android.com/distribute/console/index.html) * **Google Analytics SDK**** [https://developers.google.com/analytics](https://developers.google.com/analytics/) * **Google Analytics for Firebase**** [https://firebase.google.com/docs/analytics](https://firebase.google.com/docs/analytics/) * **iTunes Connect**** [https://itunesconnect.apple.com](https://itunesconnect.apple.com/) * **Leanplum** (also does marketing automation and A/B tests) [https://www.leanplum.com](https://www.leanplum.com/) * **Localytics **(also does marketing automation) [https://www.localytics.com](https://www.localytics.com/) * **Mixpanel**** [https://mixpanel.com](https://mixpanel.com/) * Smartlook [https://www.smartlook.com/](https://www.smartlook.com/) * **Upsight**** [https://www.upsight.com](https://www.upsight.com/) # ⌊Attribution SDKs⌉⌊Attribution SDKs⌉ ## **Attribution (Mobile Measurement Platforms)** * **Adjust**** [https://www.adjust.com](https://www.adjust.com/) * **AppsFlyer**** [https://www.appsflyer.com](https://www.appsflyer.com/) * **Kochava**** [https://www.kochava.com](https://www.kochava.com/) * **Singular**** [https://www.singular.net](https://www.singular.net/) * **TUNE**** [https://www.tune.com](https://www.tune.com/) * **BRANCH**** [https://www.branch.i](https://phiture.com/mobilegrowthstack/the-mobile-growth-stack-tech-layer-50-tools-and-sdks-for-mobile-marketers-e65df6ba719/blank)