# Mobile Growth Nightmares Season 2 Episode 7 — Claire Rozain from Gameloft

- Link: https://phiture.com/mobilegrowthstack/mobile-growth-nightmares-season-2-episode-7-claire-rozain-from-gameloft/
- Published: 2021-09-01T14:35:35+01:00
- Author: Goncalo Trindade

![](https://phiture.com/wp-content/uploads/2021/09/Frame-86-1-1024x561.png)

Behind every success, there are multiple mistakes and these present a fantastic 
opportunity for learning and improvement. In the podcast series Mobile Growth Nightmares,
hosted by Gessica Bicego (Blinkist) and Andy Carvell (Phiture), the hosts talk about
failures, missed opportunities, embarrassing blunders, and the lessons learned from
them.

In our new episode, Gessica and Andy were joined by [Claire Rozain](https://www.linkedin.com/in/claire-rozain/),
Senior User Acquisition Manager at Gameloft. Starting her career in marketing, Claire
then switched to user acquisition, gaining years of experience in companies such
as Match or Product Madness. At Gameloft, she currently helps the team lead the 
way in mobile gaming.

In this latest episode, Claire talks about one of the biggest nightmares in her 
career (and a very relatable one!): when she accidentally sent a widespread push
notification to every single user, causing the app to crash.

Later, in the ‘Brilliant or Bullshit’ part of the episode, the hosts and Claire 
discuss the positives and negatives of advertisers shifting their spending towards
Android devices after [Apple’s new tracking rules](https://www.wsj.com/articles/after-apple-tightens-tracking-rules-advertisers-shift-spending-toward-android-devices-11625477401).

You can listen to Season 2 Episode #7, alongside all the other podcast episodes,
on our newly-designed dedicated [Mobile Growth Nightmares page](https://phiture.com/mobile-growth-nightmares/).