# Mobile Growth Nightmares Season 2 Episode 4 — Clément Halloo from Fabulous

- Link: https://phiture.com/mobilegrowthstack/mobile-growth-nightmares-season-2-episode-4-clement-halloo-from-fabulous/
- Published: 2021-03-26T16:08:01+01:00
- Author: Hugh Whelan

⌊MGN Podcast S2 E4⌉⌊MGN Podcast S2 E4⌉Behind every success, there are multiple mistakes
and these present a fantastic opportunity for learning and improvement. In the podcast
series Mobile Growth Nightmares, hosted by [Gessica Bicego](https://www.linkedin.com/in/gessicabicego/)(
[Blinkist](http://www.blinkist.com/)) and [Andy Carvell](https://www.linkedin.com/in/andycarvell/)(
[Phiture](https://phiture.com/)), the hosts talk about failures, missed opportunities,
embarrassing blunders, and the lessons learned from them.

![Clément Halloo](https://phiture.com/wp-content/uploads/2021/03/ClementHalloo-min.
jpeg)

Back after a mid-season break, our hosts were joined by [Clément](https://www.linkedin.com/in/clement-halloo/)
[ Halloo](https://www.linkedin.com/in/clement-halloo/), Head of Marketing at Fabulous.
Having started his career at Twitter, Clément “got the performance marketing bug”
and developed his paid social skills at Innogames and Blinkist. In his latest role
at Fabulous, a self-care app, Clément works in branding and CRM as well as User 
Acquisition.

In this episode, Clément shares three of the biggest nightmares that he has experienced
throughout the course of his career. First up is the mysterious sudden death of 
an account Clément experienced while working at Blinkist. Next, he outlines a harsh
lesson that he learned at Innogames about planning effective reach and frequency
campaigns. Finally, the nightmare segment is rounded off by Clément explaining how
he ended up on the receiving end of a cease and desist letter from Bill Gates’ team.

Later, in the ‘Brilliant or Bullshit’ part of this episode, the hosts and Clément
discuss the latest exclusive app that’s got everyone talking: Clubhouse.

#### **Listen to Season 2 Episode #4 on Soundcloud**

#### **Listen to Season 2 Episode #4 on Spotify**

#### **Listen to Season 2 Episode #4 on iTunes**

Soon