# What Mobile Growth Leaders Are Reading: Book Recommendations from Amazon, Canva & Splice

- Link: https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/
- Published: 2026-03-16T12:58:18+01:00
- Author: Phiture

###     Table of Contents

 * [Marcus Aurelius, Meditations — recommended by Ekim Dinc, Head of Customer Engagement at Amazon](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#marcus_aurelius_meditations_%e2%80%94_recommended_by_ekim_dinc_head_of_customer_engagement_at_amazon)
 * [Charlie Munger, Poor Charlie’s Almanack — recommended by Alex Beresford, Marketing Leader (formerly PayPal)](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#charlie_munger_poor_charlies_almanack_%e2%80%94_recommended_by_alex_beresford_marketing_leader_formerly_paypal)
 * [Carol Dweck, Mindset — recommended by Michael Grierson, Senior Global ASO Lead at Canva](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#carol_dweck_mindset_%e2%80%94_recommended_by_michael_grierson_senior_global_aso_lead_at_canva)
 * [Albert Camus, The Myth of Sisyphus — recommended by Hamza Alsamraee, CEO of Newform](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#albert_camus_the_myth_of_sisyphus_%e2%80%94_recommended_by_hamza_alsamraee_ceo_of_newform)
 * [The Wright Brothers by David McCullough & The Book of Joy by The Dalai Lama and Desmond Tutu — recommended by Thierry Sequeira, CEO of Massive Rocket](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#the_wright_brothers_by_david_mccullough_the_book_of_joy_by_the_dalai_lama_and_desmond_tutu_%e2%80%94_recommended_by_thierry_sequeira_ceo_of_massive_rocket)
 * [Colin Bryar and Bill Carr, Working Backwards — recommended by Jeff Roberto, SVP of Marketing at Splice](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#colin_bryar_and_bill_carr_working_backwards_%e2%80%94_recommended_by_jeff_roberto_svp_of_marketing_at_splice)
 * [Matthew Dixon and Brent Adamson, The Challenger Sale — recommended by Roi Nam, CEO and founder of Airbridge and AB180](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#matthew_dixon_and_brent_adamson_the_challenger_sale_%e2%80%94_recommended_by_roi_nam_ceo_and_founder_of_airbridge_and_ab180)
 * [A Curated Diet of Substack and Strategy — recommended by Sharon Romang, VP of Creative at Front Row](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#a_curated_diet_of_substack_and_strategy_%e2%80%94_recommended_by_sharon_romang_vp_of_creative_at_front_row)
 * [Our recommendations ](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#our_recommendations)

![resources recommended in Brave New Digital World Podcast Phiture](https://phiture.
com/wp-content/uploads/2026/03/MG-Stack_What-the-Guests-on-the-Brave-New-Digital-
World-Podcast-Are-Reading-Right-Now_1600x876-1.jpg)

 

For the Brave New Digital World podcast, our CEO and founder, Andy Carvell, has 
interviewed countless leaders from major companies such as Amazon, Canva, Splice,
and beyond. While each episode goes deep on strategy, AI, and the future of mobile
marketing, there’s always a question that reveals something different about the 
people on the show: what are you reading, watching, or listening to right now?

The answers are rarely what you’d expect. Rarely does someone recommend a marketing
blog, and never has anyone pointed to an analytics report. Instead, what guests 
actually reach for in their own time tends to be philosophy, behavioral science,
and business thinking from well outside the app industry. 

We thought it’d be an interesting idea to round up a few of the recommendations 
of podcast’s mainstays,  whether that includes books, papers, or blog articles. 
Below, you’ll find a few recommendations from some of the true titans of the industry,
a few of which may come as a surprise. 

Table of Contents

 * [Marcus Aurelius, Meditations — recommended by Ekim Dinc, Head of Customer Engagement at Amazon](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#marcus_aurelius_meditations_%e2%80%94_recommended_by_ekim_dinc_head_of_customer_engagement_at_amazon)
 * [Charlie Munger, Poor Charlie’s Almanack — recommended by Alex Beresford, Marketing Leader (formerly PayPal)](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#charlie_munger_poor_charlies_almanack_%e2%80%94_recommended_by_alex_beresford_marketing_leader_formerly_paypal)
 * [Carol Dweck, Mindset — recommended by Michael Grierson, Senior Global ASO Lead at Canva](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#carol_dweck_mindset_%e2%80%94_recommended_by_michael_grierson_senior_global_aso_lead_at_canva)
 * [Albert Camus, The Myth of Sisyphus — recommended by Hamza Alsamraee, CEO of Newform](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#albert_camus_the_myth_of_sisyphus_%e2%80%94_recommended_by_hamza_alsamraee_ceo_of_newform)
 * [The Wright Brothers by David McCullough & The Book of Joy by The Dalai Lama and Desmond Tutu — recommended by Thierry Sequeira, CEO of Massive Rocket](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#the_wright_brothers_by_david_mccullough_the_book_of_joy_by_the_dalai_lama_and_desmond_tutu_%e2%80%94_recommended_by_thierry_sequeira_ceo_of_massive_rocket)
 * [Colin Bryar and Bill Carr, Working Backwards — recommended by Jeff Roberto, SVP of Marketing at Splice](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#colin_bryar_and_bill_carr_working_backwards_%e2%80%94_recommended_by_jeff_roberto_svp_of_marketing_at_splice)
 * [Matthew Dixon and Brent Adamson, The Challenger Sale — recommended by Roi Nam, CEO and founder of Airbridge and AB180](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#matthew_dixon_and_brent_adamson_the_challenger_sale_%e2%80%94_recommended_by_roi_nam_ceo_and_founder_of_airbridge_and_ab180)
 * [A Curated Diet of Substack and Strategy — recommended by Sharon Romang, VP of Creative at Front Row](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#a_curated_diet_of_substack_and_strategy_%e2%80%94_recommended_by_sharon_romang_vp_of_creative_at_front_row)
 * [Our recommendations ](https://phiture.com/mobilegrowthstack/brave-new-digital-world-podcast-resources/#our_recommendations)

## Marcus Aurelius, _Meditations_ — recommended by Ekim Dinc, Head of Customer Engagement at Amazon

Ekim came to marketing through logistics and systems thinking, and his recommendation
reflects that. _Meditations_ has been recently rediscovered as part of the founder
zeitgeist, and it’s easy to see why: the private journal written by a Roman emperor
to hold himself accountable to his own principles, never intended to be published,
provides quite a blueprint to live your life. The core of it is simple: focus on
what you can control, accept what you cannot, and act with clarity regardless of
external noise.

For anyone managing growth at an Amazon scale, that discipline is necessary. Stoic
thinking has quietly become a staple for operators who need to make decisions under
pressure and move on quickly. If you haven’t read it, it’s short, dense, and [free online](https://dn720006.ca.archive.org/0/items/meditationsofmar00marc/meditationsofmar00marc.pdf).

## Charlie Munger, _Poor Charlie’s Almanack _— recommended by Alex Beresford, Marketing Leader (formerly PayPal)

Having navigated the transition from the massive scale of PayPal to the agile phases
of early-stage startups, Alex understands that while marketing tactics change, fundamental
mental models do not. He recommends [this collection of speeches](https://www.amazon.de/Poor-Charlies-Almanack-Expanded-Hardcover/dp/1578645018)
and talks by the late investing legend [Charlie Munger](https://en.wikipedia.org/wiki/Charlie_Munger).
Munger was famous for his multidisciplinary approach to problem-solving, a philosophy
that perfectly mirrors Alex’s belief that tomorrow’s marketers must think beyond
basic performance metrics. As AI agents increasingly make purchasing decisions on
behalf of consumers, marketers will need to rely on robust, pliable frameworks that
Munger championed. This book explores that and more. 

## Carol Dweck, _Mindset_ — recommended by Michael Grierson, Senior Global ASO Lead at Canva

Michael’s journey through Skyscanner and Canva has been defined by a specific philosophy:
treating failure not as a setback, but as an engine for growth. As such, it makes
total sense that he would recommend [Carol Dweck’s](https://de.wikipedia.org/wiki/Carol_Dweck)
[foundational book on the “growth mindset.” ](https://www.amazon.de/-/en/Mindset-Psychology-Carol-S-Dweck/dp/0345472322)
The book evokes an era where app marketing is moving rapidly away from static store
listings and toward high-velocity creative testing. 

The book also reminds us what every marketer knows, despite often forgetting: that
clinging to what worked yesterday is a recipe for trouble and, of course, stagnation.
For Michael, winning in App Store Optimization requires a relentless test-and-learn
mentality, something _Mindset_ preaches as essential for overcoming creative fatigue
and adapting to new AI-driven trends.

## Albert Camus, _The Myth of Sisyphus _— recommended by Hamza Alsamraee, CEO of Newform

Hamza is a Stanford math prodigy who, while still in college, bootstrapped a paid
social agency while still in college. Because of this, you might expect him to recommend
a deep dive into statistical modeling. Instead, he reaches for existential philosophy.

In our episode, Hamza unpacked the relentless pace of media buying, UGC fatigue,
and the endless grind of keeping up with the algorithm. It’s not hard to see the
parallel between the modern growth marketer (constantly testing creatives only to
watch them fatigue, pushing the proverbial boulder up the hill every single day)
and [Camus’s](https://de.wikipedia.org/wiki/Albert_Camus) [Sisyphus](https://www.thepilgrims-school.co.uk/the-myth-of-sisyphus).
But as Camus writes in the final page of his masterpiece, [“One must imagine Sisyphus happy,”](https://en.wikipedia.org/wiki/The_Myth_of_Sisyphus)
which is a fitting survival mindset for anyone battling the ups and downs of paid
social.

## _The Wright Brothers _by David McCullough & _The Book of Joy _by The Dalai Lama and Desmond Tutu — recommended by Thierry Sequeira, CEO of Massive Rocket

Thierry is a remarkably grounded voice in the current digital landscape. Indeed,
he actively warns brands against chasing AI hype before they’ve actually mastered
their first-party data and CRM fundamentals. His reading list perfectly reflects
this methodical, human-centric approach. 

[_The Wright Brothers_](https://www.amazon.de/Wright-Brothers-Pa-David-Mccullough/dp/1471159116)
is a testament to the unglamorous, foundational work of building infrastructure 
and testing rigorously before taking flight. On the other end of the spectrum,[ _The Book of Joy_](https://www.amazon.de/Book-Joy-Dalai-Lama/dp/178633044X)
serves as a powerful reminder that behind every data point and automated workflow
is a real human being. Both recommendations combine to undergird the vital truth
that success in the digital age depends on a blend of discipline and intelligence,
much like the Wright Brothers themselves at the dawn of flight.

## Colin Bryar and Bill Carr, _Working Backwards _— recommended by Jeff Roberto, SVP of Marketing at Splice

With a resume spanning Napster, Shazam, PicsArt, and Splice, Jeff is intimately 
familiar with the intersection of creativity and rapid growth. His recommendation
dives deep into Amazon’s famous methodology of starting with the desired customer
experience and reverse-engineering the product from there. 

On the podcast, Jeff stressed the importance of teams doing more with less and bridging
the historic gap between brand and performance. [_Working Backwards_](https://www.amazon.de/Working-Backwards-Insights-Stories-Secrets/dp/1529033829)
provides the ultimate playbook for doing exactly that: it recommends stripping away
internal biases and aligning every marketing decision directly with the end user.

## Matthew Dixon and Brent Adamson, _The Challenger Sale _— recommended by Roi Nam, CEO and founder of Airbridge and AB180

Roi is at the vanguard of the post-ATT mobile landscape. He helps scale AI-generated
creatives and pioneer web-to-app strategies. His recommendation, [_The Challenger Sale_](https://www.amazon.de/Challenger-Sale-herausfordern-erfolgreich-%C3%BCberzeugen/dp/3868815856),
is a masterclass in taking control of the conversation and pushing back against 
the status quo. For marketers trying to navigate the complex, often frustrating 
new world of measurement and modeled conversions, adopting a “challenger” mindset
may be exactly what’s needed to disrupt traditional playbooks. By championing this
mindset, the ultimate competitive advantage is the ability to lead the conversation
rather than simply following the numbers.

## A Curated Diet of Substack and Strategy — recommended by Sharon Romang, VP of Creative at Front Row

Not everyone relies on traditional books to stay on point. Sharon, who blends storytelling
with performance data, gets her insights from a highly curated digital diet. She
recommends keeping an eye on modern culture and strategy through [Emily Sundberg’s _Feed Me_ on Substack](https://www.readfeedme.com/),
the [_House of Content_ podcast](https://www.podcast.de/podcast/3617552/house-of-content),
and [Julian Cole’s _Strategy Finishing School_](https://strategyfinishingschool.com/).
It’s a reminder that influences can come in many shapes and sizes. For a creative
leader navigating fast-moving AI rollouts and agency tech, staying plugged into 
contemporary, bite-sized cultural analysis is just as vital as reading a 300-page
business book.

## Our recommendations 

We’d feel a little strange putting together a reading list without adding a couple
of our own. Over the years, our team has tried to contribute to the same spirit 
of collective learning that runs through all of the recommendations above.

Our [Advanced App Store Optimization](https://www.asoebook.com/?utm_source=phiture.com&utm_medium=menu&_gl=1%2At18hv7%2A_gcl_au%2ANTc3MDE3NjUzLjE3Njg5NDMzMzE)
e-book is a great place to start. Written by Phiture’s own Moritz Daan and Maggie
Ngai alongside more than 20 contributors, it’s a 600-page deep dive into ASO, and
covers everything from visibility and conversion to localization and Apple Search
Ads, and it’s free to download. If you’re serious about store optimization, it belongs
on your shelf.

For a broader view of the growth landscape, the [Mobile Growth Stack](https://phiture.com/mobilegrowthstack/what-is-the-mobile-growth-stack/)
originally published by our CEO Andy Carvell back in 2014, remains the framework
we return to most.[ It’s been updated several times since](https://medium.com/@andy_carvell/the-mobile-growth-stack-2022-redux-bb70bca64a75),
but the underlying logic hasn’t changed: sustainable growth comes from thinking 
holistically across acquisition, retention, and monetization, not from chasing individual
tactics.

Neither of these will tell you whether to read Camus or Aurelius. But if you’re 
looking to build a durable mental model for mobile growth, they’re as good a place
as any to start.

[_Brave New Digital World_](https://open.spotify.com/show/6PuaiCBX1I0u11ywEBMeJM)_
is Phiture’s podcast on the future of digital marketing. New episodes are available
wherever you listen to podcasts._
