# The ASO eBook is the go-to resource for ASO practitioners

- Link: https://phiture.com/asostack/aso-ebook-7650c6323ceb/
- Published: 2017-05-26T10:18:06+01:00
- Author: Andy Carvell

To help app developers understand **App Store Optimization (ASO) **and how to be
successful at it, two ASO experts [Moritz Daan](https://medium.com/@moritzd) (from
[Phiture](https://phiture.com/) — Berlin, DE) and [Gabe Kwakyi](https://medium.com/@incipiagabe)(
[Incipia](https://incipia.co/) — Detroit, US) have partnered to write a **complete
guide to ASO**.

The book is based on the [ASO Stack framework](https://asostack.com/the-app-store-optimization-stack-7443936050c5)
that shows exactly how the different elements of ASO work and how they’re linked
together. Since its launch in autumn 2017, the book quickly became the go-to resource
for ASO professionals worldwide and has sold hundreds of copies.

The ASO eBook is used and** recommended by top ASO practitioners.**

Get your copy below, or got to [asoebook.com](https://phiture.com/asobook/) to learn
more.

![a complete guide to ASO 2018 edition ebook phiture-min](https://phiture.com/wp-
content/uploads/2017/05/a-complete-guide-to-ASO-2018-edition-ebook-phiture-min.jpeg)

The book offers background and tactics, as well as detailed instructions, case studies
and other hands-on advice from other industry experts. The topics covered on 370
+ pages are spanning across the complete ASO cycle: increasing visibility, keyword
optimization, featuring, conversion optimization, app store assets, and a comprehensive
overview of ASO tools and how to use them.

Leading up to the launch, we’ve covered select content of the book on ASOstack.com.
So far, Moritz has published an introduction to the [ASO Stack and increasing visibility](https://phiture.com/asostack/the-app-store-optimization-stack-7443936050c5/)
and Gabe has written a post on [conversion optimization](https://phiture.com/asostack/the-app-store-optimization-stack-part-2-8383b26092bd/)
and ASO Tools.

 

We’re constantly publishing exclusive ASO content on the [ASO Stack](https://phiture.com/asostack/)
on Medium and a monhtly [news roundup](https://phiture.com/asostack/) on everything
that matters in ASO.